Promote reusable capabilities to increase visibility, usage, and adoption among target audiences.
Promotion increases visibility and drives usage. This station provides strategies and best practices for making target audiences aware of reusable capabilities and their value.
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Metro map
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Selected station: Promotion
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Outcomes
Promotion strategies implemented
Increased visibility and awareness
Higher usage and adoption rates
Improved consumer engagement and satisfaction
Journey criteria
Entry criteria
Exit criteria
This is what success looks like
Provide communication strategies, promotional materials, and community engagement resources. Ensure teams implement promotion practices that increase visibility, usage, and adoption among target audiences.
Develop communication strategies to promote reusable capabilities to target audiences, including internal channels, communities, demos, and enablement events.
Create promotional materials such as use cases, success stories, and release notes that highlight value and benefits.
Engage with relevant communities and forums to share updates, gather feedback, and promote usage.